Decision fatigue is real talk when it comes to the web.
— Joshua Blankenship, Some Thoughts on Web Content Strategy]
Through my life, I have been fairly good at making choices. I don’t spend a lot of time doing price comparisons, looking up reviews of products, sorting out what to order off a menu, and so forth. I tend to enter an environment either knowing roughly or exactly what I am wanting, or it simply does not matter to me. For example, if I need a power bar, I tend to scan the options for something that isn’t incredibly bulky and go for it.