Question about Social Media by @jeffsarris
Jeff Sarris asked an interesting question on Google+ tonight: “How have you felt about social media in the last month or so? I’ve personally had a major drop in interest and have heard some people say that their streams are quiet. Thoughts?”
Here is my initial response:
My usage of social media has dropped significantly (and by extension my blog writing and readership has suffered dramatically) in the past 3+ months. I haven’t put my finger on the cause of it all, but I am starting to believe that my brain is getting saturated with content (tweets, status updates, pictures, media, blogs, etc) to the point where it’s a confusing mess that I can no longer make sense of. The problem with social media (and media in general) is that everyone is trying to create value with their content. It’s become more of a serious place than a fun place to be, like a developer deciding to build a condo complex beside a green space. There’s a constant struggle of trying to decide if your update has value or whether you are going to be sharing too much that may get you into trouble in the future.
My streams on Twitter are too noisy, even when I use lists. My stream on Google+ is too lengthy with comments to really dive into regularly. My Facebook stream is populated more with app updates than real updates. All of which are pushing me away to focus on other things and get my updates through shows like TWiT and TWiG.
Of course, there have been other factors that have pulled me away from writing online, being engaged in social media and other blogs (having a bad breakup with a girl, looking after a toddler girl frequently, a wedding, a move- oh, and beach weather for weeks on end). The factors I listed in the quote are some of the primary reasons though.
My brain is fatigued by the constant consumption of media. It’s tired of trying to decide whether to download the latest ebook (sorry, FREE REPORT!), whether to subscribe to the latest podcast, newsletter, another Twitter feed, and so on.
I have basically had enough.
Minimalism is such a trendy topic these days, and the paleo diet is growing in popularity, as well, so it makes sense that people have become more aware about what they consume digitally. People have taken digital sabbaticals and put themselves on a digital diet to cut down on the amount of content they take in.
But what about the amount people produce? Where is the green program for digital content?
The rule of thumb seems to be that a green blog is a dead blog. Case in point, this one. I have barely produced anything of note for months, haven’t participated much in Twitter and Google Plus, and it shows in Google Analytics.
I wonder what would happen if we all cut back on our engagement online and focused more on developing real relationships with people beyond the simple @replies and leaving quick comments on blogs?
I will certainly have more to share in the coming weeks. A lot has happened over the past three months, and the past month has seen me going full force in improving myself and my situation. I’m in a new condo, a much better area, lifting weights, doing my walks, and my diet has started to change for the good again. No morning coffee in a month (apart from a few times), and hardly any caffeine in general.
I couldn’t believe that last line either when I wrote it. No coffee for a month?
I must be crazy.
But a crazy good.

Comment Threads as a Nutrient Rich Garden - Four Sides | Four Sides
Sep 14, 2011 @ 00:26:13
[...] Comment Threads as a Nutrient Rich Garden Yesterday, I started to explore the concept of living in an age of excess value. I have spent today scratching out on paper my ideas that I have been thinking about the past few [...]
Sep 26, 2011 @ 19:47:00
Stepping away once a year for a digital sabbatical (2010, 2011, and I plan one again in 2012 and for as far into the future as I can see) gives me renewed vigor. Coming back, I was able to see clearly that my decision to leave Facebook was a sound one. That it was time to leave Twitter, too.
Now, I have a healthy relationship to Google+. I dip in a few times a day, and it’s with awareness. There’s no refresh button, no desire on my part to get constant updates. I mention the way I was able to wean myself (including tracking my time for 168 hours) on my Digital Sabbatical page. In short, cultivating discernment, asking what I wanted to get out of the engagement with the social web, what I was _not getting_ by being online all day, all that….simply asking those questions and tracking my current engagement…brought me to a place of clarity.
Clarity didn’t mean instant tranquility. That’s the thing. There seems to be withdrawal time (for me, felt more leaving Twitter than leaving FB, but I had much deeper roots in the T community than I did in FB…and T was a great tool for launching my digital career four years ago).
Just like when you leave coffee behind, leaving the digital tools behind is hard.
And. And, at some point, each of those tools started to feel less like tools and more like empty husks. I don’t miss either site (been off FB since last year, been off T for +/- a month) – though I have mourned the loss sufficiently, and I think that’s the piece I got from unplugging for July – two years in a row.
Sep 27, 2011 @ 04:52:00
Google+ certainly feels better to use than Facebook and Twitter (I still haven’t really gotten into Twitter, myself). I’m concerned that the path it is on will take us in a different direction with similar problems.
Many years ago, I wrote about the immersive age, how websites will change to ensnare us within them to the point where we don’t even realize we are there. Facebook is becoming that place more and more with each change they go through.
Google+ is a ubiquitous place. It is being built into all of the other Google apps, and will most likely be prominent on Android phones (baked in instead of a separate download). With how often we use Google apps (Mail, Reader, Maps, YouTube, Search), it will soon be everywhere.
Facebook is still a destination site/app and is easier to escape from. Most of us will not be able to escape email, or even casually looking up the location of a restaurant in Maps – when you do, that red number notification is going to show up and pull you in again.
The worst part about all of this (social media, Internet, mobile devices) is that we have to take a digital sabbatical in order to refresh ourselves, when a hundred years ago, all we had to do was sleep at night.
Maybe I am a bit jaded about this though.
It was a pleasure seeing your comment show up in my Inbox this afternoon. Felt a bit star-struck!
Sep 27, 2011 @ 05:25:00
“when a hundred years ago, all we had to do was sleep at night.” —
maybe true…maybe not true.
http://en.wikipedia.org/wiki/Maslow's_hierarchy_of_needs http://en.wikipedia.org/wiki/1911I’m pushing back a little because, though I hear what you’re saying about we shouldn’t need to unplug, I’m not sure we’re at a place where the internet can refresh us. Maybe that’s a thing that will happen by 2111?
Sep 27, 2011 @ 07:04:00
I phrased my point rather poorly. I don’t think the internet/technology is capable of keeping us plugged in and feeling refreshed because it’s a very unnatural experience for us. Perhaps in a hundred years humans will be able to refresh without unplugging, but is that the direction we should go in?
People like yourself are using technology to go higher up on the pyramid. I think you are an exception rather than the rule at this point, however. I could be wrong, but I don’t think the millions of people playing games like Farmville are searching for self-actualization.
I worry that the people who are creating the good technologies (ie Google Plus) are doing it for more devious reasons (money, ego) than for the benefit of people. I also worry about the longterm effects of these technologies on people.
Sep 28, 2011 @ 02:30:00
Appreciate this discussion because I hardly ever hear anyone talk about doing anything on the Internet “for the benefit of people.” I spoke at my local PodCamp a couple weeks ago, and at the workshops on SEO and analytics and “how to keep your blog going” there was NO conversation about purpose and ethics. “To what end?” is a question I constantly ask myself about my mission…
Sep 26, 2011 @ 20:20:00
The last three months have been similar for me. I have been away from both twitter and facebook- on and off. And just writing a blog post today after four months. Still haven’t gotten back to my newsletter. I have been inspired by other stuff, in a growth spurt, working on opportunities that dropped in my lap and taken a real vacation with extended family. I’m completely re-working my work.
Sep 27, 2011 @ 04:56:00
I am hopeful that in the coming weeks I can return to working on this site and building my business up. I am close to shutting down Twitter completely as it is mainly useless for me at this point.
Hope you’ll either return here to share your blog address, or find me on Google+ and share it there. I’m interested in reading about your re-worked work (have you read ReWork?)
Sep 27, 2011 @ 23:59:00
Haven’t read ReWork. Ah 37signals! Now, I know why the title is familiar. My blog is at http://blissstrategies.com it is not exactly a work of art. The original concept was business related. Now, things are changing. don’t have the big picture but I’ll keep you in the loop.
Sep 27, 2011 @ 15:23:00
At what point does the social web become a flexible substance that you mold to your situation?
I wonder if that’s the place people are looking for, where rules of engagement no longer apply, and every space is perfectly adaptable to your preferred usage.
But I guess, in essence it all boils down to “belonging.”
Where do I and my work belong in this digital landscape? Where can I truly thrive in a consistent flow of value exchange?
Answering these questions for myself involves pushing my social media presence to its limits.
In the beginning I was a power user. Now I’m pulling back to discover the fine line between minimum use and no presence at all. Creating value through scarcity.
So far, I feel the social web is adaptable to your ideal situation of use. I think the key is simply doing so, and also being clear as to why, and communicating that “why” to the people you desire to stay connected with and serve.
Tossing my 2 bits into the chat.
Sep 29, 2011 @ 13:15:00
Very interesting points here. I was a prolific user of facebook and indeed a person who would actively chastise someone if they said anything bad about FB or if they didn’t have an account. But I became bored of the same old same old, not so much from the advertising and constant accusations in the media about privacy issues but also the nature of the rapport. Without the basic nuances of body language, being me via a status update became difficult.
As for twitter….. I’m just an average guy and as such I have no product to sell, no biography and no special offers to push. Nor am I a celebrity in which people share an interest. I couldn’t see the point other than pure voyeurism.Google + has added a new lease of life. Sure it required a bit of adjustment but for now it is fresh and I like it. I got to meet you guys for starters ;o) This sort of thing is just not possible on FB.Catch you laterMikey